Sam’s Club Promises To “Bring The Merry” With Better Products & Savings

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Sam's Club holiday pic

Members Deserve A Special Experience

Sam’s Club is ready for the holiday shoppers, announcing plans to “Bring the Merry” to members all season long. This year, Sam’s Club is going all out, offering twice the number of savings events compared to last year. They are kicking things up a notch with a new direct-to-home wine program; higher quality gifts, food, décor and more. Additionally they promise member experiences that deliver on the magic of the season.

 

“Our members pay to shop with us, and they deserve a special experience,” said Megan Crozier, Chief Merchant, Sam’s Club. “Sam’s Club will ‘Bring the Merry’ with more this holiday season – more quality items in the club and online, more value, more ways to shop and more special experiences to delight our members all season long.”

 

Earlier Shopping, More Value All Season Long

Sam’s Club members recently said in a brand survey that they plan to shop for the holidays earlier this year. Twenty percent of those surveyed say they have already started their holiday shopping.

 

So, Sam’s Club is launching its shopping events earlier to give its members a jumpstart on savings and offering more events throughout the season. In addition to traditional savings events that feature merchandise across categories, Sam’s Club is introducing new events with curated collections of merchandise, such as “Holiday Home Prep” and “Appreciation Gifts” to help provide inspiration and make shopping easier. The new events will take place across five weekends in October, November and December.

 

Sam’s Club will also help eager shoppers prepare for the season through its first-ever holiday preview catalog. Many of the season’s top gifts, décor and entertaining items will be mapped out in a 35-page collection that arrives in mailboxes and will be posted on SamsClub.com in early October.

 

Holiday Experiences that Surprise & Delight

How can shopping be made more enjoyable? Sam’s Club plans to delight shoppers throughout the season with unexpected moments featuring celebrities, demos every week, and new, festive holiday signage and décor on both the exterior and interior of every club. And in five locations, Sam’s Club will host a Merry-ville in parking lots, where members can enjoy an over-the-top holiday experience including an ice-skating rink with special performances, and much more.

 

“Our membership has reached record levels, and our members are telling us it’s ‘game on’ this Christmas, maybe like never before,” said Tony Rogers, Chief Member Officer, Sam’s Club. “Around here we say our members ‘expect something special,’ from us, and we will deliver with more events, an earlier start, more marketing support than ever, incredible items, and technology like Scan & Go that lets you skip the line and beat the crowds.”

 

Sam’s Club will also launch Scan & Go sweepstakes where members can enter to win big prizes, like a $50,000 trip of a lifetime, a $30,000 mega-home theater make over, or a lifetime membership with a $20,000 Sam’s Club shopping spree.

 

High Quality Items, More Top Brands

Sam’s Club will continue to offer high-quality “treasure hunt” items all season long, bringing back many of last year’s popular items like the 12 Days of Wine Advent Calendar. They’ll also launch hundreds of new giftable items in all areas of the club and online. Members will also find many exclusives, like the Kids’ Fitbit Ace 3 Minions bundle, a digital pinball table and a trendy 14-karat gold paperclip necklace. New items will be flowing in the clubs and online frequently throughout the season. This means if a member sees an item they like, they should buy it immediately. Because if you wait, Sam’s Club says a new, high-quality item may be in its place the next time they shop.

 

Sam’s Club will also be offering even more items from top national brands this season. In Apparel, new brands like Gap, Vince Camuto, Hurley, Steve Madden and DKNY will be added in clubs and online during the holidays. And in Toys, Sam’s Club is adding more than 25 new brands, like Chillafish, Rainbow High and Segway, to name a few.

 

Holiday Entertaining Made Easy

Sam’s Club makes it easy to entertain with its impressive line-up of holiday décor and delicious food. From premium side dishes and delicious appetizers to bakeries that will be filled with decadent desserts. With one trip, members can find everything they need to entertain and impress their guests this holiday season.

 

And Sam’s Club will make entertaining even better this year by collaborating with DRINKS to launch a direct to home wine delivery service. They are the first warehouse retailer with this capability in multiple states. Sam’s Club members in 16 states will have access to the service, enabling them to order its private brand Member’s Mark wines on SamsClub.com and have them shipped directly to their doorsteps. Additional states and wines will be added to the service early next year.

 

Caught up in the rush of the season, Sam’s Club offers curbside pickup, same-day delivery with Instacart and Scan & Go.

 

About Sam’s Club

Sam’s Club®, a division of Walmart Inc. (NYSE: WMT), is a leading membership warehouse club offering superior products, savings and services to millions of members in nearly 600 clubs in the U.S. and Puerto Rico. Now in its 39th year, Sam’s Club continues to redefine warehouse shopping with its highly curated assortment of high-quality fresh food and Member’s Mark items, in addition to market leading technologies and services like Scan & Go, Curbside Pickup and home delivery service in select markets. To learn more about Sam’s Club, visit the Sam’s Club Newsroom, shop at SamsClub.com, and interact with Sam’s Club on Twitter and Facebook.

 

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Kristin Barclay
Kristin Barclay graduated from the University of South Carolina with a major in Journalism and Advertising. Throughout her career, Kristin has demonstrated a passion for storytelling and a commitment to providing accurate, timely, and informative news coverage. She has a deep understanding of the issues and concerns facing local communities and has earned a reputation as a trusted source for reliable news and information. In addition to her work as an editor and journalist, Kristin is also a skilled writer and has written articles on a wide range of topics, including politics, business, education, and culture. She has a keen eye for detail and a talent for crafting compelling stories that engage and inform readers. Kristin is also an active member of the community and has volunteered her time and resources to numerous organizations and causes. She believes in the importance of giving back and making a positive impact on the world around us. In addition to her professional accomplishments, Kristin Barclay is also a passionate advocate for local journalism and the role it plays in keeping communities informed and engaged. She believes strongly in the importance of supporting local news outlets and is dedicated to ensuring that quality journalism remains a vital part of our society. Outside of work, Kristin enjoys traveling both for business and pleasure. She loves exploring new places, meeting new people, and experiencing different cultures. Whether she's on a business trip or a vacation, Kristin is always eager to discover what makes each place unique and special. Kristin's passions include boots, bourbon, dogs and college football. She is a self-proclaimed boot aficionado and has an impressive collection of cowboy boots that she wears with pride. She also enjoys sipping on a good bourbon and spending time with her husband and beloved border collies. Last but certainly not least, Kristin is the proud mother of two children who bring joy and meaning to her life. She is deeply committed to being a loving and supportive parent, and her children are her greatest source of inspiration and motivation